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October 05, 2007
According to a new study made by the Internet Advertising Bureau and PriceWaterhouseCoopers, revenues generated from Internet ads in the first half year of 2007 has reached almost $10 billion an increase with nearly 27% compared to same period last year....
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News Archive - March 2007

The launch of Google's Pay-per-Action beta test
Mar 26, 2007

Today Google has launched its Pay-per-Action PPA beta test which is much the same like affiliate networks are working. Advertisers will have a greater flexibility in using this new system in which they can determine what actions are they expecting from their surfers like newsletter sign-up sale or any other clearly defined actions and only if those are met they will be charged by Google.

Mobile internet users
Mar 24, 2007

According to a recent research by Media-Screen only 5 percent of US broadband users are using mobile internet while 95 percent prefer their PC and approximately 40 percent are using their laptops.

Fighting against click fraud
Mar 22, 2007

Yahoo recently announced that more steps have been taken to detect and filter out invalid clicks which are negatively affecting its advertisers. Reggie Davis has been named the company's new Vice President of marketplace quality and will operate within the marketing products division of Yahoo's recently-formed Advertiser & Publisher Group, led by Susan Decker.

Google's Local Business Center
Mar 14, 2007

Google has added new features to its Local Business Center where any business be it a small one or major organization can make himself appear on Google Map. There are millions searching in Google Map on a daily basis and it costs nothing to get your company listed reaching new customers.

Wikipedia in Google's SERPs
Mar 5, 2007

Many of us whenever searching for something in Google there are great chances to see Wikipedia among the first five ranking pages. As a website owner we ask ourselves if there is something we should worry about.

YouTube the largest video sharing website owned by Google has recently made an agreement with UK based TV broadcasting company BBC with the hopes of driving more extra traffic from YouTubes monthly audience of more than 70 million users.

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